He played the role of Tango Man in Pepsi's British Tango Orange Aid commercials and prior to that worked as a post mortician for a brief amount of time.
He is also known as Guru Larry because of the television game show he produced. He also has a successful YouTube channel with more than 320,000 subscribers.
He was born in Hillingdon, Middlesex, England.
He and Stuart Ashen have collaborated on YouTube.