Founding member of the R&B group New Edition and the hip hop group Bell Biv DeVoe who became a hip-hop impresario.
He pioneered the New Jack Swing sound, combining elements of hip-hop with urban R&B, with Bel Biv Devoe.
Moving to management, he introduced '90s audiences to the R&B group Boyz II Men, then started the record label and production company SportyRich Enterprises.
He was born in Boston, Massachusetts. He and his wife Teasha Bivins raised a son named Michael Bivins, Jr.
He appeared in a small role in the Ice Cube comedy Friday After Next.
