Abudu began her career in the UK as a recruitment consultant in 1987, becoming a branch manager. She went on to work for the Starform Group, managing the Corporate Credit Management Exhibition from 1990 to 1992.
In 1993 she joined Arthur Andersen for Esso Exploration & Production Nigeria Limited (now ExxonMobil) to head their Human Resources and Training unit. She left in 2000 to establish a privately owned specialist human resources development company known as Vic Lawrence & Associates Limited (VLA).
The Foundation has opened a charity store branded "The Designers Outlet for Charity", which opened on 5 December 2009 in Lagos. The foundation is also developing a children's shelter called "The Harbour".
Forbes Media recognised Abudu as the first African woman to own a Pan-Africa TV channel (2013). She was listed as one of the 25 Most Powerful Women in Global TV by The Hollywood Reporter in (2013) and received the Entrepreneur of the Year award by Women Werk in New York (2014). In 2014, she was honoured with an honorary doctorate (Honouris Causa) from Babcock University.
